Certifications For Laboratory Sales Leaders
CORE Academy Dx offers laboratories a simple, affordable, and guided method for training their sales teams more efficiently. This begins with a solid foundation of the science behind the testing, laboratory compliance, and sales/marketing strategies behind the sale.

INFECTIOUS DISEASE
AVAILABLE NOW

TOXICOLOGY
AVAILABLE NOW

PATHOLOGY
COMING SOON*

CLINICAL CHEMISTRY
COMING SOON*

ONCOLOGY
COMING SOON*
Our Science Courses

Level I: E-Learning
Courses
-
Crush your team’s laboratory
sales goals with: - History of testing methodologies
- Advanced diagnostic techniques
- Compliance
- Cutting-edge sales & marketing techniques

Level II: Community
& Coaching
- Maximize e-learning results with expert coaching, including:
- Live course guidance
- Immediate feedback for each team member

90 Day Challenge Virtual Coaching
-
Experience
exponential growth. - Complete Levels I and II.
- Register for Coach Blake’s 90-day challenge.
- Watch your team’s sales take off.

Level I: E-Learning
Courses
-
Crush your team’s laboratory
sales goals with:
- History of testing methodologies
- Advanced diagnostic techniques
- Compliance
- Cutting-edge sales & marketing techniques

Level II: Community
& Coaching
- Maximize e-learning results with expert coaching, including:
- Live course guidance
- Immediate feedback for each team member

90 Day Challenge Virtual Coaching
-
Experience
exponential growth.
- Complete Levels I and II.
- Register for Coach Blake’s 90-day challenge.
- Watch your team’s sales take off.
You Manage and Motivate.
Let Core Academy Dx Teach and Coach.
The most efficient way to train your laboratory sales team is online, at home, with Core Academy Dx’s proven sales leadership. Start crushing your team’s sales goals today.
You Manage and Motivate.
Let Core Academy Dx Teach and Coach.
The most efficient way to train your laboratory sales team is online, at home, with Core Academy Dx’s proven sales leadership. Start crushing your team’s sales goals today.
CoreAcademyDx
-CoreAcademyDx-
E-Learning: The Best Investment
You’ll Make in Your Team
E-Learning can help your reps retain 25%-60% more information.
E-Learning requires 40-60% less time learning than
traditional classroom settings.
Every dollar that is invested in E-Learning results in $30 of increased productivity.
Revenue generated per employee is 26% more for organizations that offer technology-based E-Learning.
98% of corporate learning takes place online
(because it’s effective).
E-Learning can help your reps retain 25%-60% more information.
E-Learning requires 40-60% less time learning than
traditional classroom settings.
Every dollar that is invested in E-Learning results in $30 of increased productivity.
Revenue generated per employee is 26% more for organizations that offer technology-based E-Learning.
98% of corporate learning takes place online
(because it’s effective).
Make Your Sales Force Stand Out
Turn your sales team’s conversations into results. Give them the clinical knowledge they need for in-depth conversations with providers.
Providers are pitched lab services daily. Train your sales force to stand out and win their trust.
Make Your Sales Force Stand Out
Turn your sales team’s conversations into results. Give them the clinical knowledge they need for in-depth conversations with providers.
Providers are pitched lab services daily. Train your sales force to stand out and win their trust.
-Testimonials-


Meet Blake Bourque
Head coach and lead trainer
Blake Bourque leads diagnostic laboratories into the new post-pandemic world with strategies and solutions from his personal & business playbooks, pulled from his most successful plays.
Business owner, sales trainer, family man, and mindset motivator, Coach Blake has poured his winning plays into these courses, training communities, and coaching development opportunities for lab owners, leaders, managers, and individuals wanting more from the lab space
and from life.
Convert Doctor Mindsets & Shine in a Post-COVID World
Without the working level of clinical knowledge required to facilitate in-depth conversations with doctors, your sales reps will struggle to turn those conversations into results.
Conversely, lab sales representatives with a foundational comprehension of medical information are able to establish themselves as trusted consultants.
Providers are pitched lab services daily. Is your sales force trained to stand out and win their trust?
NO MORE FREE LUNCHES!
Deliver value, not sandwiches
Train your reps right so they confidently deliver value, not lunch.